Applied Data Analytics
Program Overview
The A&M–Central Texas Applied Data Analytics Certificate delivers C-level and managerial-level exposure to data management, analysis and vizualization, working with live data sets from large Central Texas businesses. If you want to take your professional development even further, the hours completed to earn the Applied Data Analytics certificate apply toward a business master’s degree.
If you do not have a bachelor’s degree, learn more about the A&M-Central Texas’ accredited 15‐hour online undergraduate Data Analytics Certificate Program.
Who Should Take This Certificate Program?
The graduate certificate in Data Analytics is intended for non‐degree seeking students. The certificate provides professional expertise in data analytics to those learners who are not a part of a formalized program of study but want to learn more about a topic. It is designed to provide students with the knowledge and skills needed for data management, data analytics and data visualization.
Program Benefits and Learning Outcomes
The 12‐hour graduate certificate in Applied Data Analytics helps business managers and executives turn data into knowledge. The graduate certificate emphasizes the tools and industry standards that generate useful business intelligence from reams of data, including:
- Fundamental concepts and principles of data analytics and their role in supporting and enhancing organizational decision making and predictions
- Trends, challenges, analytic methods, tools, and strategies for data analytics and data management, including data privacy and ethics
- Using data analytics to solve marketing and management problems
- Turning real-world datasets into data visualizations, using software such as Tableau, Power BI, Google Data Studio and others
- Social media data acquisition and analysis, social network representation and visualization, network cohesion, homophily, affiliation network, clustering, and social influencer identification.
- The certificate program also investigates managerial understanding of web analytics measures using open-source tools
Program Information
Talk to an Admission Counselor
Talk to an A&M–Central Texas admission counselor, online or in person, for prospective student counseling, information about graduate and undergraduate certificate programs, and help with a range of other issues.
Tuition and Fees
Tuition and fees for the undergraduate and graduate certificates are based on the number of credit hours taken per semester, and are approved for federal Title IV financial assistance.
Installment Payment Plan options
A&M–Central Texas offers an Installment Payment Plan each semester to help you with paying for current-term balances. The IPP breaks your tuition and fees into four (for Fall and Spring semesters) or three (Summer semester) payments due throughout the semester, with a one-time, non-refundable service fee of $20 and the first installment due on the first day of class.
Learn more: Speak with an admissions counselor!
Schedule a quick online meeting with an admissions counselor to learn more, and to find out how affordable a certificate can be.
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Program Accreditation
The College of Business Administration is accredited by the Association to Advance Collegiate Schools of Business (AACSB). Schools that have earned AACSB business accreditation demonstrate an ongoing commitment to excellence in teaching, research, curriculum development, and learner success.
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